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What is an acceptable social media following and why does it matter?

Updated: Dec 27, 2023

Yesterday someone turned down my suggestion of a column because I "don't have a sufficient social media following." Funny, that. Here's me thinking it was more important to have written two decent books (actually five, but my publisher is dragging his heels), to have had short stories and creative non-fiction published and once even praised by the New Yorker, to write dozens of major features for everyone from the Sunday Times to the Guardian, get invited to speak on the BBC, to research for TV documentaries, to lecture, achieve an MA. But apparently it's more important to be followed by a load of strangers you've never met, who've never read a word you write and never will. What a weird fucking world...

Books still available from Amazon, by the way. Just saying.

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